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  • Is Ed Sheeran still touring after breaking his arm? Singer still advertising upcoming dates despite car smash - Mirror.co.uk 17 October 2017
    Mirror.co.ukIs Ed Sheeran still touring after breaking his arm? Singer still advertising upcoming dates despite car smashMirror.co.ukEd Sheeran fans will no doubt be fretting about his upcoming tour dates after he broke his arm. The Shape Of You hitmaker was knocked down by a car in London, breaking his right arm. The music star confirmed […]
  • Promoting diverse beauty standards for Filipinas - The Manila Times 16 October 2017
    Promoting diverse beauty standards for FilipinasThe Manila TimesI am now in the midst of a cold British weather, miles away from the tropical breeze of the Philippines. As I cope with the hiccups of starting a new life in a foreign place, I am reminded of a few lines from a song of Lady Gaga. […]
  • Digital Performance Marketing's launch impacts Philippine advertising and marketing sectors - Marketing Interactive 12 October 2017
    Marketing InteractiveDigital Performance Marketing's launch impacts Philippine advertising and marketing sectorsMarketing InteractiveThe first speaker, Shayne Garcia-Madamba, General Manager of iProspect Philippines, explored why – and if – performance marketing was winning over traditional brand advertising. Her analysis: “Branding and performance have to collaborate because ...and more »
  • Nights at the Manila Playboy Club - Philippine Star 9 October 2017
    Nights at the Manila Playboy ClubPhilippine StarA giant motel operator in the Philippines, the one with a hunk and his wife as its endorsers, for instance, is doing so well that its owners are thinking of going public, industry sources told me. It could happen ... Many of these ads have been banned ...
  • Y&R Philippines names Rey Tiempo as Chief Creative Officer - Marketing Interactive 8 October 2017
    Marketing InteractiveY&R Philippines names Rey Tiempo as Chief Creative OfficerMarketing InteractiveThese are thrilling times to be in advertising, and especially in Y&R, as we ditch discipline distinctions for truly integrated creative solutions for our clients.” Tiempo will work in close partnership with Y&R Philippines Chief Executive Officer Onat ...
  • Vietnamese, Philippine digital ad spending to double in 2017 - Nikkei Asian Review 28 September 2017
    Nikkei Asian ReviewVietnamese, Philippine digital ad spending to double in 2017Nikkei Asian ReviewIndonesia, Vietnam and the Philippines are expected to post the strongest growth in mobile ad spending in the region, thanks to heavy smartphone use. Indonesian outlays are projected to increase by 80% this year, while the figures for Vietnam and the ...Digital ad spend […]
  • Facebook is planning big changes to political ads on its site. Are they enough? - CNN Philippines 24 September 2017
    CNN PhilippinesFacebook is planning big changes to political ads on its site. Are they enough?CNN Philippines(CNN Money) — Facebook just announced something that might be a radical change to its advertising business. Key word: Might. Right now it's hard to tell how significant it'll really be. "We're going to make political advertising more transparent ...Obama […]

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  • Another licence gone for Mongoose Media as IMV takes over Esquire Singapore 17 October 2017
    Publisher Mongoose Media has seen another international publication disappear from its portfolio after the media licence of Esquire Singapore  was transferred to Indochine Media Ventures. The company’s Singapore-based branch first launched the men’s magazine in 2012 and has overseen its publication for the past five years. Under editorial leadership of Zul Andra and Wayne Cheong, the magazine […]
    Eleanor Dickinson
  • Amnet Hong Kong promotes Jeremy Lo to general manager 17 October 2017
    Dentsu Aegis Network’s programmatic agency Amnet has promoted Jeremy Lo to the role of general manager.  Lo was previously a regional account director at the agency, having first joined in February 2016. He will report to Anna Chan, the regional managing director at Amnet. The announcement: In his new role, Jeremy will oversee the Hong Kong office, […]
    Eleanor Dickinson
  • Why Dove was right not to defend its ‘racist ad’ 17 October 2017
    Who in our profession didn’t hear about the latest Dove ad campaign and the massive backlash it caused because of the allegedly racist thinking behind it? What caused the massive reaction was a Facebook post showing how a black woman turned into a white one, leading to hoards calling the cosmetics brand out for ‘racism’. […]
    Eleanor Dickinson
  • Social influencer network Gushcloud raises US$3m despite past controversies 17 October 2017
    An influencer marketing network that was once exposed for paying people to bad mouth the rivals of Singtel has managed to secure US$3 million funding. Gushcloud International, which was exposed by Singaporean blogger XiaXue for paying its bloggers to write negative things about the rivals Singtel, obtained the funding from YG Investment, the investment arm under South […]
    Eleanor Dickinson
  • ADK: ‘We will go ahead with Bain Capital offer regardless of WPP’ 17 October 2017
    The Japanese advertising agency at the centre of an ownership row with WPP has opened up about its 20-year relationship with the holding company, saying their current relationship is nonsensical. Creative digital shop ADK said it will go ahead with its plans to have the 25 per cent stake held by WPP sold to private […]
    Eleanor Dickinson
  • Google and Apple lead Asia’s ‘most authentic’ brand rankings, while Huawei rings true in China 17 October 2017
    Global technology companies such as Google and Apple have dominated this year’s rankings of the “most authentic” brands in Asia, according to an annual report by Cohn & Wolfe. The WPP agency surveyed 15,000 people in 15 global markets, factoring in brands’ ability to be “reliable, respectful and real” – and therefore “authentic” when interacting with consumers. […]
    Eleanor Dickinson
  • McParenting: The McDonald’s guide to looking after your kids 16 October 2017
    Monday often seems to bring about a strange new story for some unknown reason and today is no exception. The narrative in question being global fast-food chain outlet – McDonald’s – trying to teach parents a thing or two about, well, parenting. According to the press release sent to Dr Mumbo, the omnipresent burger chain […]
    Eleanor Dickinson