How do small businesses market themselves? Judiciously and creatively. Without much of a marketing budget, owners of small business ventures learn to prioritize, focus, and pick their...
Category: How Marketing Works
The Disconnect Between Digital Marketing Vs Traditional Advertising Today
"If you are a business that spends hundreds of thousands of dollars on just one ad that you push to everybody on the internet, you are going to lose," says Gary Vaynerchuk, summarizing his points...
Good storytelling connects with consumers. That's what a study by Origin and Hill Holliday seems to be putting forward in this handy little infographic published in AdWeek. Origin created a series...